U Spy: Facelifted 2014 Hyundai Equus Luxury Sedan Spotted in California

When CarScoop reader Hunter L. emailed these scoop shots he took of a camouflaged prototype sedan parked in a garage in California, he told us it's likely a 2014 model Hyundai, something we agreed with him, with our first thought going to the new Genesis saloon that we caught off guard testing in Europe earlier this month.

While the two prototypes may look similar, upon a more careful examination of the photos and specific details such as the lights, the dashboard and the window line, we determined that this is not the new generation of the Genesis but the North American market 2014 Equus facelift, which has been announced in South Korea.

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Movin' On Up: Hyundai Hands Over Bulletproof 2013 Equus Limo to UN Secretary-General

Oh, the glory and fame…Who would have imagined a decade or so ago that a Hyundai would be the car of choice for one of the top figures of our world.

Of course, being South Korean may have had something to do with the fact that the Secretary-General of the United Nations (UN) Ban Ki-moon will now ride in a spanking new, bulletproof 2013 Hyundai Equus Limousine.

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Hyundai Introduces Facelifted 2013 Equus Luxury Sedan in South Korea

Hyundai is on a roll these days updating or completely replacing its models one after the other.

Following yesterday's news on the subtly revised 2013 Grandeur or as North American consumers know the car, the Azera, Hyundai has now presented a facelifted version of its flagship Equus saloon in its home market of South Korea.

The current Equus is based on an extended version of the Genesis Sedan's platform and went on sale in Korea in 2009 and the United States in 2010.

For the 2013 model, Hyundai has applied some modest revisions to the car's exterior, mainly by removing the chrome trim strips on the front and rear bumpers, designing a new set of alloy wheels in two different sizes, adding new mirrors and making changes to the graphics of the LED tail lamps.

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Hyundai Tries to Catch Star Dust Coming Off Korean Rapper PSY – Does it Make the Equus Look Cooler?

Unless you have been living in a different planet for the past few months, you have probably heard, seen and perhaps some of you have even secretly tried to do the invisible horse dance featured in the wildly popular music clip "Gangman Style" from South Korean rapper PSY – if you haven't, fear not, you can find the video after the jump.

With the music clip having been viewed more than 212 million times as of today, September 18, PSY's latest song has become an internet sensation, something that didn't go unnoticed by Hyundai Motors.

Even though the official video stars a Mercedes-Benz SLK roadster, South Korea's biggest automaker is attempting to position itself near PSY and his "Gangman Style" hit with a photo post on Facebook that shows the 34-year old singer leaning against a California license-plated Equus sedan with a "Swag-o-meter" positioned right beside it.

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Hyundai Still Thinking About Making Genesis a Separate Luxury Brand

Korean carmakers have made impressive progress in the last decade. From below-par products that were chosen by people who wanted a new car and couldn’t afford anything pricier, Hyundai and Kia models quickly become competitive in most segments.

And we're not the only ones who say this; even VW's boss is wondering why his company's products can't match Hyundai’s quality in certain areas.

No matter how good a car is, though, preconceptions die hard. For certain people, the badge on the hood says a lot about not only the car, but themselves as well; no quality survey, iPad manual, road-test review or 10-speed auto transmission is not going to change that in the foreseeable future

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